Real People. Real Protection.
Ali Peters, Insurance Advisor
Ali Peters is a UW–La Crosse graduate with a Communications degree made the leap from media sales to insurance, and hasn’t looked back since. She has a passion for helping families, farmers, and businesses find the perfect coverage for their unique needs.
Ali and her husband, Matt, raise crops, hogs, and three wonderful children on their farm in Goodhue, Minnesota. When she’s not working with clients, she’s chasing kids, helping out on the farm, or enjoying small-town life.
Licensed in Property, Casualty, Life, Accident & Health in both Minnesota and Wisconsin, Ali is dedicated to being her clients’ go-to insurance resource for years to come.
Matt Peters, Crop Insurance Advisor
Matt Peters, a fellow farmer with a background in agricultural business and public works, is passionate about serving the hardworking people of Goodhue and the surrounding counties. He understands how vital every barn, crop, and tractor is, and is committed to helping protect them all.
When he’s not at the agency or working on the farm, Matt enjoys spending time with his wife, Ali, and their children, fishing at the lake, playing backyard sports, and grilling with friends and family.
Mike Peters, Insurance Advisor
With years of hands-on experience in agronomy and applicating at the local co-op, Mike is the go-to resource for farm-friendly insurance solutions. He’s passionate about helping the agricultural community protect what matters most.
Mike is married to Sara and is a proud father of three, with two sons attending Goodhue schools and a daughter studying in Duluth. In his free time, Mike enjoys bowhunting deer, fishing on the Mississippi River, and ice fishing during the winter months.
Sherie Majerus, Personal & Commercial CSR
Sherie has been married to her husband, Todd, for many wonderful years, and together they are proud parents to Alex and Abby. She loves spending time with family, fishing, snowmobiling, and relaxing up north. She is also active in St. Mary’s CCW and Holy Trinity Parish.
With 27 years of experience in customer service and now many years in insurance, helping people comes naturally to her. She enjoys getting to know customers and ensuring their coverage fits their needs. She cherishes small-town life in Goodhue and the surrounding communities, which are tight-knit, friendly, and full of heart.urance, helping people is just part of who I am. I enjoy getting to know our customers and making sure their coverage fits just right.
Sharon Carlson, Farm & Health CSR
Sharon’s roots run deep in rural Lake City, where she grew up on her family’s dairy farm. With a background in horticulture and five years at Gillford Mutual before joining the Peters Insurance team, she has been helping clients with insurance since 2019. Sharon is licensed in Property, Casualty, Life, Accident & Health in Minnesota.
She holds an associate degree in horticulture from RCTC and enjoys gardening, canning, baking, kayaking, hiking, and traveling. Her favorite moments are spent with her husband and their two dogs, along with the unforgettable experience of hosting a foreign exchange student from Italy, an experience that sparked her passion for global adventures.